Jen Sprance has developed marketing strategies and editorial content for clients involved in quality assurance technologies for clinical, drug discovery and pharmaceutical processing laboratories, advanced materials, and product design and development. She has also led issues awareness campaigns, website development and search engine optimization programs.

In her current role, Jen drives strategic planning and provides consultation to ABI clients in the life sciences, developing communication programs to build credibility, strengthen brand awareness and increase market presence. Sprance has an MBA. in marketing from the Zicklin School of Business at Baruch College and earned a bachelor of science, summa cum laude, in International Business from the University of Scranton.